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Heinz is the biggest name in beans in Australia, but even a pantry staple can use a refresh now and again. Creative production agency Eric Tom and Bruce explains how they made sure the announcement of Heinz’s bold, new flavors left consumers down under saying “UnBEANlievable” to astonishing new recipes.
The second episode of The Communicator: 31 features AIVA Juror Carol Berman, Senior News Director at Penn Medicine, a healthcare system associated with the University of Pennsylvania. In this race-against-the-clock video series, Carol shares how to keep her best employees in only 31 seconds…
AIVA Juror Değer Dündar Altınbayrak has worked extensively in growing brands and leveraging AI and digital tools to build innovative brand connections. She is actively involved in projects aimed at fostering inclusivity and diversity, particularly in advancing women’s roles in technology and marketing. Read about her journey from bookseller to marketing mentor.